Solutions

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Our Solution

Creatives That Matter

Creatives That Matter

Generate leads, promote brand awareness, and nurture customer relationships with high-performing creatives

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Targeting Done Right

Targeting Done Right

Reach out to relevant customer segments by analysing thousands of real-time conversion events.

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Auto Optimization

Auto Optimization

Use AI to predict how audiences will respond and determine the optimal bid to maximize engagement across ad placements and channels.

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AI & ML Integrated

AI & ML Integrated

Take critical data-driven marketing decisions faster. Use predictive models to analyse user behaviour and boost conversions

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Xiroh Ecosystem

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ML & AI solutions to analyze the campaign insights across multiple social media channels

Data visualization which makes it easier to detect structure and patterns in the data

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Micro-segment Targeting

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  • Identify user behavior with pinpoint targeting

  • Deliver personalized experiences that truly resonate with your audiences by categorizing them into detailed segments based on their interests, profession, behavior, location, and demographics

  • Determine the best targeting segments for your campaigns based on the learnings from cross-channel user behavioral insights

  • Get a comprehensive understanding of relevant target audience across different social media channels and discover revenue opportunities

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Creative Generation

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  • Easily catch your audience’s attention by generating relevant creatives and targeting them based on detailed user segments.
  • Capture real-time events and deliver highly relevant live creatives to enhance the viewing experience for the users.
  • Generate a calculated set of creatives specific to a target group based on historical learnings and predict the creative plan for the next campaign.
  • Create combinations of ad variations using cognitive assessment based on colors, text or offer positioning to determine which creative appeals to a particular set of audience.
  • Automatically determine the most effective combination of creative assets for your audience based on micro segmentation and insights from previous high-performing ads.
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Auto Optimization

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  • Utilise the campaign feedback from historical data collected from social media channels to come up with the best campaign solutions.

  • Identify the stage at which your marketing actions faltered then Xiroh can take immediate measures to leverage your business performance and engage your users efficiently.

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Unique Advantages

Learn how users perceive your brand

  • Understand where there’s room to optimise your campaigns by visualising where users go when they see your ad or what they do after searching for an item.

Nudge users to convert

  • Create targeted, cross-channel campaigns that show users personalized content based on their previous campaign data. Measure how those campaigns directly impact your KPIs.

Increase conversion to sales

  • Identify the tipping point of engagement that makes for an optimal conversion flow, so you to nudge more users towards.